Wrong Again, Dems: Paying 'Influencers' Misses Boat

2 days ago 3

Rommie Analytics

When I joined the race for Democratic National Committee chair a few months ago, there was one area of consensus among all the candidates-including the eventual victor, Ken Martin. One of the big lessons of the loss from the last election cycle was that we collectively spent too much money on TV and digital ads, driven in large part by decisions of well-placed and well-heeled Democratic consultants.
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