People can't stop singing along to "Defying Gravity." Following its theatrical release in November and subsequent dominance in pop culture, Wickedhas maintained its popularity at home, particularly on its streaming platform, Peacock. After already raking in $100 million in PVOD sales, the Oscar-winning adaptation of the beloved Broadway musical has been a major traffic source for Universal's flagship streamer. As reported by Vulture, since being added to Peacock on March 21, Wicked racked up 882 million minutes watched in its first three days on the service. Being such a "Popular" and family-friendly movie, these colossal viewership numbers are unsurprising. However, the ultimate breakthrough for Wicked on streaming is the performance of its supplemental features, which has generated 82.4 million minutes of viewership and counting. The verdict? No matter if it's a seismic blockbuster like Wicked or an indie darling, we demand a glorious return for bonus features.
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