Taylor Swift's One Move Is Now Helping Artists Make Money

Photo Credit: Kevin Winter/Getty Images for iHeartRadio Taylor Swift's 2018 record contract with UMG is now benefiting artists by helping them make money. On April 29, Universal Music Group (UMG) reported its financial results for the first quarter of 2026. As per that revelation, UMG is selling half its Spotify stake and sharing proceeds with artists. This is because Swift signed a 2018 deal with UMG that included a clause requiring artists to also benefit financially when recording companies make major financial decisions. Taylor Swift's 2018 contract is now helping artist make money . . .