New Build-a-Bear Sanrio Plush Are Pekkle and Usahana

Build-a-Bear announced two new stuffed animals in its Sanrio collection of characters, with one being a Pekkle plush and the other Usahana. Pekkle is an online exclusive available alone for $38 or in a $52.50 gift set. Meanwhile, Usahana won’t show up until September 25, 2025. She’ll be $38 when she does.

In the case of Pekkle, it is a plush of the white duck. His left foot has his name on the bottom. The standard version just gives you the character. If you buy the bundle, you get an outfit that includes a blue shirt with his initial on it in white and a pair of shorts that feature him in a bunch of different positions on them.

This is how he looks:

Images via Sanrio and Build-a-Bear

In the case of Usahana, only a listing for the plush alone is available in the Sanrio section at Build-a-Bear. There’s no information about a possible bundle that includes an outfit for her. The initial images show her standing and sitting, with her orange flower permanently sewed on near her left, pink ear. Her left foot also has the name on the paw pad bottom. 

Here’s how she looks:

Images via Sanrio and Build-a-Bear

Two other characters joined the collection in June 2025 and July 2025. One is My Sweet Piano the lamb, and the other is the sea monster Hangyodon. 

The Pekkle plush is at Build-a-Bear now, and the Usahana stuffed animal will appear in the Sanrio section on September 25, 2025. 

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