Joe Jonas Fronts Kenneth Cole's Inspire Cologne Campaign & Sings a Hilarious Power Ballad – Where to Buy the New Fragrance

Courtesy of Kenneth Cole Joe Jonas is starring in a campaign for Kenneth Cole's new cologne, Inspire! The 34-year-old Jonas Brothers musician was also unveiled as the Global Brand Ambassador for the fragrance, and he sings an original power balled in the advert, with a comedic twist. Joe started teasing the campaign the week before, with a "This was all Joe's idea" billboard and video teasers, leaving fans guessing what he was up to. In the campaign video, Joe belts out a hilarious, original power ballad about the fragrance and being the "best smelling man in the whole damn town." . . .