How 'You Can See Everything' Shattered Box Office Records

"You Can See Everything" is a sensation. Nathan Fielder and Lance Oppenheim's acclaimed A24 documentary about Elizabeth Holmes grossed a whopping $15 million at the box office this weekend from just 855 locations. That's the largest opening for a doc since Morgan Spurlock's 2013 "One Direction" concert film, and if you take music documentaries out of the equation, it's the biggest opening since Michael Moore's "Fahrenheit 9/11" back in 2004. How did this happen? A savvy and mysterious marketing campaign leveraged the secrecy around the film to maximize interest, leaning . . .